Keith O'Brien
Content strategist, big idea tinkerer, chill dude
I'm the founder and head consultant at Total Emphasis, a content strategy firm. I create and execute large content strategy projects and ghostwrite for executives across industries.
Outside of that, I build software, run a few newsletters, and write. This is where all of it lives.
Featured projects
- 141 MilesTS · Next.js · Drizzle
Jersey Shore events site with an AI-written newsletter.
- Total Emphasis WorkflowTauri · TypeScript · Workflow
A Tauri desktop app for managing client projects, stages, and deliverables across the ghostwriting practice.
- IronlogTS · Node · MCP
Obsidian-native fitness tracker: MCP server plus cron scripts.